Monthly Archives: November 2007

How will Googles latest adjustment to Adsense affect CTR?

Google has adjusted the clickable area in their Adsense ads, subsequently decreasing the total clickable area. Whereas in the past the whole ‘box ‘ – the white area – was clickable now only the headline of the ad or the … Continue reading

Posted in Technology Enabled Marketing | Leave a comment

Facebook Social Retailing Feature

According to Advertising Age Facebook is expected to unveil a new social retailing feature today (November 6th). The feature will allow Facebook members to share with people in their network what they bought, where they bought and also information on … Continue reading

Posted in Technology Enabled Marketing | Leave a comment

Google Announces OpenSocial

OpenSocial is Google’s new API which was created to allow cross-platform application for social networking sites thereby once again flattening the marketspace, and creating an opportunity to market across many mediums with ease.

Posted in Business, Social Media, Technology Enabled Marketing | Leave a comment