April 20th, 2010 by Admin
This St. Patrick’s Day, our Art Director Phil Barket wasn’t satisfied to simply wear the green. Phil designed custom shirts to celebrate the true spirit of St. Patrick’s Day: alcoholic robots.
Featuring Futurama’s Bender and O’Zorgnax’s Pub, Phil created a shirt that would set him apart in a sea of St. Patrick’s Day revelers.

Tags: creative design, futurama, ozorgnaxs pub, st. patrick's day parade
Posted in Design | No Comments »
April 16th, 2010 by Admin
Keystone Automation understood that the most important element of a fully realized brand campaign is a well designed logo. They came to BlackOut Design looking for a logo that would illustrate their experience and expertise in the machinery industry.

Keystone Automation, a provider of turnkey design and fabrication of specialized automated machinery, offers creative solutions for complex manufacturing projects in industrial settings across Northeastern Pennsylvania.
The final BlackOut-designed logo speaks to Keystone Automation’s regional focus and reputation while presenting a refreshed and reinvigorated image for the company’s brand.
Tags: brand enhancement, keystone automation, logo design
Posted in Design | 1 Comment »
April 12th, 2010 by Admin
In our continuing working relationship with the National Center for Organizational Continuity (NCOC), BlackOut recently had an opportunity to develop an industry sell sheet to help the NCOC promote its mission and services at a business continuity conference in New Orleans this week.
NCOC staff will attend the the Eighth Annual Continuity Insights Management Conference, April 12-14, and will participate in a panel discussion, “Business Continuity Professional: The Next Generation,” on Tuesday, April 13, from 2-3:15 p.m.
BlackOut designed informational fliers with details on joining the NCOC as a member organizations or industry participant, as well as the goals of the center and how to contact them for more information.
The Continuity Insights conference will be a great opportunity for the NCOC to introduce industry professionals to wealth of services they offer and we’re proud that they chose BlackOut to help them make a lasting first impression.
Tags: continuity insights conference, national center for organizational continuity, Scranton Web Design
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March 26th, 2010 by Admin
When Google recently announced its Google Fiber plan, offering to build a free ultra-high speed fiber optic infrastructure in select cities around the nation, BlackOut President Jack Reager, along with Tim Moran, Director of Interactive Media at WNEP-TV, and Rob Watts of the Great Valley Technology Alliance, began organizing an official pitch on behalf of the city of Scranton.
Playing on Scranton’s “Electric City” title, the initiative redubbed the city “The Fiber City” and started a campaign to grow support for Scranton as a Google Fiber host city. The Fiber City group sought out support from local business leaders and government officials while developing a website, Facebook and Twitter pages to encourage community interest and interaction. BlackOut donated the website and logo design for the Fiber City initiative.
To support Scranton in its bid to become a Google Fiber host city, become a fan on Facebook or submit a public nomination to Google.

Tags: fiber city, google, google fiber, jack reager, scranton, web design
Posted in Business | No Comments »
March 18th, 2010 by Admin
Following through on our logo design for the National Center for Organizational Continuity (NCOC), BlackOut fulfilled another element of NCOC’s overall brand strategy by producing an educational and highly interactive website.
The website provides information on the NCOC and its goal of furthering the organizational continuity profession. Site visitors are funneled through specific channels to help them find the most appropriate and most useful resources to meet their needs.
BlackOut integrated into the site a unique collaborative environment that facilitates communication and collaboration between local colleges and universities, continuity professionals and students or adult learners interested in continuity careers and training.
See the results at The National Center for Organizational Continuity.

Tags: business continuity, national center for organizational continuity, Scranton Web Design
Posted in Design | 1 Comment »
February 17th, 2010 by Admin
We recently had an opportunity to redesign a website and ecommerce cart for Danielle and Company, an award-winning manufacturer of contemporary organic products for the bath, body and home.
Any time we work with ecommerce, our primary goal is always to facilitate transactions – ensure customers find the information and products they’re looking for quickly and guaranteeing a positive user experience during throughout the checkout process. It certainly helps when the products being sold carry the reputation for quality that Danielle’s do.
Owner Danielle Fleming is an expert in the effect scent can have on mood and she uses her expertise to create soaps, candles and beauty products that enhance mood and well-being.
We developed a platform that showcases Danielle’s unique products, along with her knowledge of scent and her commitment to sound environmental practices. We also provided Danielle with blog functionality allowing her a new level of interaction with her customers and the ability to share her enthusiasm for the products she creates.
Visit the Danielle and Company site and have fun browsing her fantastic products.

Tags: danielle and company, ecommerce, scranton, web cart, web design
Posted in Design | No Comments »
January 15th, 2010 by Nate
BlackOut is proud to have been chosen to work on a prestigious project with increasingly crucial implications – The National Center for Organizational Continuity (NCOC).
NCOC will serve as a clearinghouse for information and resources on the business continuity industry, a field that strives to prepare businesses of all sizes for disruptions to infrastructure and operations caused by catastrophic events.
The goal of the NCOC will also function as a training and research collaborative, connecting workers with the high-demand organizational continuity skills they need and providing networking opportunities for continuity professionals and institutes of higher education.
The first phase of our work with NCOC involved developing a logo that encompassed the mission and message of the Center. Our designers worked to create a logo that spoke to the Center’s core goal of empowering workers to handle any situation or circumstance.
The logo was only the first part of our engagement with NCOC. Check back for more news on the Center in the coming weeks.

Tags: logo design, national center for organizational continuity, scranton advertising, scranton design, Scranton Web Design
Posted in Design | 2 Comments »
January 13th, 2010 by Nate
For nearly a century, DeCoverly Kennels has built its reputation on an unwavering dedication to the quality of its breeding and training programs. When they needed a design firm to uphold that reputation in their marketing materials, they turned to BlackOut Design.
We produced for DeCoverly Kennels a full-color informational postcard suited for distribution at industry conferences. The cards describe the value of a DeCoverly Kennels hunting dog both in the field and at home while incorporating photography of their beautiful setters.
The DeCoverly team will take the cards with them when they attend the Garden State Outdoor Sportsmen’s Show this weekend and we’re proud that the postcards fully convey the DeCoverly tradition of excellence.
Tags: decoverly kennels, print design, scranton marketing, Scranton Web Design
Posted in Design | No Comments »
December 14th, 2009 by Admin
You can check out some selected highlights from the past few months:

Posted in Business, Design, Technology Enabled Marketing | No Comments »