Posts Tagged ‘marketing’

BlackOut’s new marketing postcard

Friday, November 7th, 2008

BlackOut recently completed a new marketing postcard to illustrate how the BlackOut process can build your brand online.

The three core components of our approach – creative design, interactive technology and online strategy – are leveraged together to strengthen your brand awareness.

Click on the image below for a .pdf version of the postcard (front and back), and for information on how BlackOut’s services can grow your business, contact us at info@blackout-design.com.

Interactive Agency, BlackOut Design

Reager cited in article on the power of blogs

Friday, October 24th, 2008

BlackOut Design, Inc. President Jack Reager was quoted in a Sunday Times article dealing with the growing popularity of corporate blogs as a powerful new tool for communicating with customers.

Featured in the “Northeastern Pennsylvania Business Weekly” section, the article cites Reager along with other Northeastern Pennsylvania business leaders, discussing how blogs have replaced traditional PR methods and can open up a mutually beneficial dialog between a business and its customers.

“Years ago, it was get a press release out, make sure you’re in the paper, make sure you’re in the TV news. Now, with technology, you can get your message out there and control it,” Reager is quoted as saying.

At BlackOut, we not only maintain our own corporate blog; we design, build and manage blogs for our clients. If you’re interested in learning how a blog can advance your marketing message, contact us at 570.341.3466 or info@blackout-design.com.

InnoCentive Challenge

Thursday, September 18th, 2008

We came across an interesting project being offered by the NEPA Alliance and its ACTION (Access, Connections,Technologies, Innovations, Opportunities & Networking) Committee called the InnoCentive Challenge.

InnoCentive is a web-based marketplace where “Seeker” clients post technical problems or “Challenges” when trying to develop new ideas or solutions to grow or start a business.Registered “Solvers” from around the world will then help solve the problem.

Companies are currently being invited, as part of the InnoCentive Challenge, to fill out an entry application describing the major challenge faced by their business. If your challenge is chosen by the NEPA Alliance ACTION Selection Committee, you will be notified to submit your free Electronic Request for Partnership (ERFP) posting worth $15,000 on the InnoCentive website.

The alliance and its partners will help create a YouTube video to alert a worldwide network of “Solvers” that a new technology challenge posting has been added. This will generate proposals from potential worldwide solvers that can offer you a pre-defined solution.

Applications must be submitted by September 30, 2008, to:
Karen Ostroskie
Government Procurement Manager
Northeastern Pennsylvania Alliance
1151 Oak Street
Pittston, PA 18640